Clients

clientsFor over 25 years, I've worked with a diverse group of organizations to develop business strategies, hone product and service offerings, and design and execute marketing plans. My experience and training enable me to get up to speed quickly on each client's business model, market dynamics, and competitive landscape. With an eye toward the bottom line, I help them develop actionable plans that accommodate resource and budgetary constraints.

Representative projects include:

  • Establishing market positioning, product development priorities, distribution channel requirements, and public relations strategy for multimedia communications offerings
  • Developing product specifications and user interface design for software offerings
  • Overhauling corporate web sites to streamline content, improve navigation, enhance search engine placement, and stimulate visitor response
  • Creating and maintaining editorial calendars for white papers, articles, and blogs
  • Authoring seminars, presentations, web content, feature stories, press releases, blogs, newsletters, and eBlasts
  • Crafting marketing messages, brochures, press kits, and sales tools
     

Industries Served:

Arts & Entertainment
Automotive
Diversified
Educational Services
Faith-based Organizations

Financial Services
Healthcare
Information Technology
Insurance
Manufacturing

Non-Profit
Professional Services
Public Utilities
Retail
Social Services

Software
Telecommunications
Transportation
Venture Capital